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- I want to improve...
Improve your Ecommerce Effectiveness
with our Ecommerce Website Conversion Improvement Programs
Website Conversion Improvement Critique and
Website Conversion Improvement Recommendations

Here are just some of the areas we can improve on your ecommerce site:
- Navigation
- Page Layout
- Email Capture
- User Involvement
- Product Presentation
- Selling Techniques
- Shopping Experience
- Upselling
- Checkout Process
- Trigger Emails

Are you satisfied with your web site performance?
Can potential customers find you online? Once they get to your site, are they staying and exploring? Can they navigate easily and quickly find what they need? Most importantly, are they buying your products or using your services?
Finding out what's wrong is the first step to improvement.
With our Website Critique, you get a complete evaluation of the critical areas that directly effect your online success and you'll receive detailed recommendations for making improvements. You can then decide to implement them yourself or let us do it for you with our Total Web Site Renovation.
The best marketing investment you can make.
Your web site will be evaluated according to Amy Africa's recommended online marketing practices. She is recognized worldwide as a leading expert in e-commerce and web site design based on current usability studies
Website Conversion Improvement CritiqueWe will identify all of the potential Conversion Improvements on your website. We will give you an organized listing of the potential improvements by page and area and then prioritize these improvements based on ROI. |
Website Conversion Improvement RecommendationsWe will do Website Conversion Improvement Critique and then provide detailed recommendations on exactly how to implement the improvements that we have identified. This will not only give you the logic for the change but creative and design recommendations. These recommendations are very extensive and because the improvements may be very extensive, they serve as both a short-term and long-term reference to guide through implementation. |
Our recommendations will cover the following areas:
Home Page Elements
- Navigational Structure
- Effective Navigational Elements
- Search
- Branding
- Logo
- Tagline
- USP Positioning
- Shopping Cart Representation
- Positioning
- Features
- Email Capture
- Sign-up Box
- Landing Page
- Page Content
Key Page Elements
- Drill Down Product Pages
- Navigational Structure
- Product Organization
- Page Content
- Product Pages
- Product Presentation
- Benefit Focus
- Action Orientation
- Cross-Selling
Shopping Experience Elements
- View Cart Page
- Up-Selling Options
- Checkout Process
- New Visitor
- Returning Customer
- Quick Order
Email Follow-ups






